Testimonials
Hear from travelers who have experienced the magic of Africa with Safari.com
About Us
What started as an online travel website in 2006 by two visionary founders has blossomed into Safari.com, a premier safari provider that has safely guided over 58,000 travelers across Africa. Our guests, predominantly from Europe and the Americas, have consistently placed their trust in us, thanks to our unwavering commitment to safety and peace of mind. Every day, our safari experts work diligently to assist travelers from around the globe in planning their dream safaris. Continue reading to discover more about our journey and how we can make your safari experience unforgettable.
Fast facts
58,000+
Travellers sent on safari
500+
Relationships with operators throughout Africa
18 years
In business
9,850+
Lodge and safari reviews
Founders
Oliver Bryant
Co-founder & CEO
Ric Meulemans
Co-founder & board member
The Safari.com story
2006
Launched under www.krugerpark-direct.com
2007
Became biggest reseller for South African National Parks
2009
Acquired KrugerPark.com domain. Focus of business expanded to luxury safaris in Kruger National Park and surrounds
2015
Re-incorporated under AfriTrip (PTY) LTD and re-launched to AfriTrip.com with a shift in focus to luxury safaris throughout Africa
2017
Acquired SAFARI.COM domain as a strategic brand in our focus to become the safari authority
2018
Welcomed CTP Caxton, a JSE listed print company, as a strategic shareholder
2024
Voted as Africa's Leading Safari Company 2024 in the World Travel Awards
2025
Voted as Africa's Leading Safari Company 2025 in the World Travel Awards